Apple has long been rumored to be working on a mixed reality headset that it is expected to announce sometime next year. However, a new report has suggested that the company’s upcoming wearable product might see a delayed launch in the market.
The news arrives from known analyst Ming-Chi Kuo who claimed that the Cupertino based giant’s AR/VR based headset might be delayed due to unclear “software related issues.” Furthermore, these issues will cause the company to launch the new headset sometime in the second half of next year. Although it is still possible that the brand announces the product earlier in the year, while its actual release will begin in late 2023. For those unaware, Apple usually hosts its WWDC event in June, so we can expect the company to reveal this headset along with an SDK for developers for AR/VR apps for this device during this conference.
The analyst had previously stated that the company will unveil its headset during a media event in January 2023. It will then reportedly begin mass shipments in the second quarter of 2023. But Kuo is unsure whether the delay would lead to the January announcement also being pushed back while also stating that an overly lengthy period between a media event and mass shipments can impact sales. In simpler terms, the longer the delay of shipments after announcements, the sales might be affected. The mixed reality headset is expected to be an expensive product, so Kuo projects that the company will ship around 500,000 headsets in 2023.
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Via: gizmochina.com
